Kia Designer

Kia Designer. Hyundai-Kia design director Peter Schreyer isn't quite ready to give up on human drivers. He said electric and autonomous vehicles present great design challenges and opportunities, and that cars.

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He said electric and autonomous vehicles present great design challenges and opportunities, and that cars. It is about instilling soul into a brand and making customers passionate about a product. See actions taken by the people who manage and post content.

See actions taken by the people who manage and post content.

Peter Schreyer describes his experience as Kia Motors Corporation Chief Design Officer.

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Hyundai-Kia design director Peter Schreyer isn't quite ready to give up on human drivers. He said electric and autonomous vehicles present great design challenges and opportunities, and that cars. Design is not just about shapes, lines or decoration.

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